Export market recommender

MFA and EIS beta test

Help test the export market recommender

The tool in development helps prioritize export markets using company data, expert knowledge, big data, and global statistics.

Time needed From 1–2 hours

Adding company data, reviewing the result, and giving feedback.

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Why companies are involved

The test helps verify whether the recommendation is understandable, useful, and well-founded for a real company.

By participating, you can be among the first users, see an export market recommendation prepared for your company, and help shape a tool that MFA and EIS aim to offer to companies in the future.

How the beta test works

  1. 01

    You add company export data

    We only ask for information that helps realistically assess export directions: company background, offering, customers, market preferences, and constraints.

  2. 02

    The system prepares a market recommendation

    The analysis compares possible markets, checks evidence, and prepares a report that you can view and download.

  3. 03

    You give feedback

    We expect feedback on whether the questions were understandable, the report was useful, and the recommendation felt trustworthy from the company perspective.

What to prepare

The input does not need to contain trade secrets. A general, high-level overview is enough.

If needed, some background information can be taken from public sources such as the business register or annual reports.

Main input blocks

  • Company basic data, website, registry code, and sector
  • Main products or services, value proposition, and customer type
  • Optional target markets with goal, current preparation, and related offerings
  • Marketing materials, presentations, or web links that help explain the offering
  • When you order the analysis, you also choose the focus offering, report language, risk level, and market preferences
  • Optionally references, certificates, and other context that may affect export choices

Data principle

The goal is to test decision support, not collect sensitive information.

Do not add trade secrets, customer lists containing personal data, or confidential contracts. Company data is visible to you and to people assigned to testing and support roles.